{"id":21587,"date":"2021-11-18T17:09:47","date_gmt":"2021-11-18T16:09:47","guid":{"rendered":"https:\/\/open2europe.com\/digital-press-relations\/"},"modified":"2021-12-08T10:38:30","modified_gmt":"2021-12-08T09:38:30","slug":"digital-press-relations","status":"publish","type":"page","link":"https:\/\/open2europe.com\/en\/digital-press-relations\/","title":{"rendered":"Digital Press Relations Agency"},"content":{"rendered":"<div class=\"et_d4_element et_pb_section et_pb_section_0  et_pb_css_mix_blend_mode et_section_regular et_block_section\" >\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_d4_element et_pb_row et_pb_row_0  et_pb_css_mix_blend_mode et_block_row\">\n\t\t\t\t<div class=\"et_d4_element et_pb_column_4_4 et_pb_column et_pb_column_0  et_pb_css_mix_blend_mode et-last-child et_block_column\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module et_d4_element et_pb_text et_pb_text_0  et_pb_text_align_left et_pb_bg_layout_light\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_text_inner\">The arrival of new media and new players, such as social networks and bloggers, then influencers or even Youtubers, has considerably changed the press relations profession. We now speak of digital press relations or PR 2.0. <\/p>\n<p>Open2Europe has adapted to this change and offers companies the opportunity to implement an effective digital press relations strategy. <\/p>\n<p>It is no longer enough to simply distribute identical press releases to the media and influencers. Digital press relations need high added value content. Web relations are based on the writing of original, high-quality content: blog posts, media forums, in-depth articles, statistical analyses, etc.<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In addition to traditional press relations, Open2Europe offers digital press relations <\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-21587","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/open2europe.com\/en\/wp-json\/wp\/v2\/pages\/21587","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/open2europe.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/open2europe.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/open2europe.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/open2europe.com\/en\/wp-json\/wp\/v2\/comments?post=21587"}],"version-history":[{"count":8,"href":"https:\/\/open2europe.com\/en\/wp-json\/wp\/v2\/pages\/21587\/revisions"}],"predecessor-version":[{"id":22525,"href":"https:\/\/open2europe.com\/en\/wp-json\/wp\/v2\/pages\/21587\/revisions\/22525"}],"wp:attachment":[{"href":"https:\/\/open2europe.com\/en\/wp-json\/wp\/v2\/media?parent=21587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}