Community management is now an essential part of a brand’s communication strategy. In the age of 100% digital, companies realise that a good image on social networks is a sine qua non condition for sustaining a business.
The objectives of a Community Management program are multiple:
- Define the social networks which you must imperatively join according to your activities and your communication objectives
- Manage your company’s e-reputation
- Promote your brand, its products, news, promotional offers, events…
- Establish a dialogue with your customers and prospects
- Foster social engagement and community feeling
- Manage comment moderation
Open2Digital, subsidiary of Open2Europe is a European social media agency composed of an international team of creative and ultra-connected community managers They master all social networks, whatever your market: Vkontakte (Russia), Xing (Germany), Weibo and WeChat (China), not to mention Twitter, Facebook, LinkedIn, Instagram? …