For 20 years, our consultants in the B2B high-tech division have been helping companies in various fields: IT services, cloud computing, cyber security, robotics, collaborative work, Big Data, logistics transport, electronic banking and e-commerce, to implement their press relations strategy.
Press trips, factory visits, writing of expert opinions or opinion pieces, white papers, organisation of round tables, product launches, creation of press events… our team is at your service to create customised communication strategies.
On the media side, professional publications occupy a unique place. They benefit from quality editorial and are aimed at well-defined targets. B2B professionals have everything to gain by getting their message across.
Moreover, thanks to the proximity of our agency Open2Digital, we can also advise and assist you in managing your presence on professional social networks (Twitter, LinkedIn…)
As far as events are concerned, we accompany each of our clients to their preferred trade fairs (Paris Retail Week, Mobility For Business, Expo Protection, SITL, Educatec, Salon des Maires et des Collectivités Locales, Solutions Intranet & Travail Collaboratif, IT partners, CES, Mobile World Congress, etc.), which are real crossroads where commercial strategies and media relations are combined. In the B2B high-tech market, our role is more than ever to be a partner in the commercial development of our clients.
With a presence on several continents, we are able to accompany you on your different target markets: in Europe of course, but also in China, North America and Africa.