Open2Europe is a Paris-based public relations and influence strategy consultancy offering expertise in several major areas of communication: press relations, public relations, traditional and 2.0 media relations, influencer relations, social media and e-reputation. Open2Europe is an independent French group, present on all continents thanks to its 3 subsidiaries (Open2China, Open2America and Open2Africa), covering more than 50 countries in the world
Our Mission: To develop and defend the reputation of our clients throughout the world.
- Diagnosis of the existing situation and editorial audit
- Consulting in editorial strategy from creation to conversion
- Development of an editorial line and a conversational charter
- Development of adapted and value-added content
- Distribution and viralization of your content
- Optimisation of your natural referencing
- Audit of your existing environment
- Development of your media relations strategy
- Production and distribution of your press tools
- Organisation of your press events
- Support for your media appearances
- Digitalisation of your media relations
- Mapping of the main influential blogs in your field
- Creation of content adapted to each blogger
- Maintaining personalised contact with the identified target
- Organisation of ambassador programmes
- Organisation of dedicated events
- Setting up partnerships
- Audit of your e-reputation
- Development of an influence strategy via social networks
Facebook, Twitter, Pinterest, Instagram, LinkedIn… - Definition of an editorial line and a conversational charter
- Development of buzz marketing operations
- Management of your multilingual community management
- Management of your advertising campaigns