by Open2Europe | Nov 18, 2021
A crisis is an event under tension that brings together all the ingredients likely to arouse the interest of the media and influencers, but it is also an opportunity to generate value for a brand or a company if it is well managed. Our teams work with companies that...
by Open2Europe | Nov 18, 2021
Open2Europe will accompany you, advise you and deploy a strategy adapted to your brand by proposing to set up either a traditional press relations strategy, a digital press relations strategy or even an influence strategy but it could also be all three strategies...
by Open2Europe | Nov 18, 2021
Public Relations contribute to building, developing and maintaining the reputation of your company and your brands among your various audiences, both internal, in particular your employees, and external: consumers, partners, shareholders, interest groups and opinion...
by Open2Europe | Nov 18, 2021
This type of communication must necessarily involve a strategy that enables the company to reach its various audiences. A company’s reputation is at stake at all levels of the media landscape and must be reflected throughout your organisation (human resources,...
by Open2Europe | Nov 18, 2021
The arrival of new media and new players, such as social networks and bloggers, then influencers or even Youtubers, has considerably changed the press relations profession. We now speak of digital press relations or PR 2.0. Open2Europe has adapted to this change and...
