Public Relations contribute to building, developing and maintaining the reputation of your company and your brands among your various audiences, both internal, in particular your employees, and external: consumers, partners, shareholders, interest groups and opinion leaders, media, etc.
To serve your interests and establish a lasting relationship of trust between your company and your stakeholders, our teams will advise you and define, with you, an action plan and various adapted means: press relations actions (drafting press releases and press kits, organising press conferences or meetings with experts, etc.) or events (organising press or influencer days, participating in trade fairs or sponsoring or patronage actions, etc.)
As far as opinion leaders are concerned, they are not limited to the press. Today, it is possible to address consumers directly via blogs, Vlogs, forums and social networks.