by Open2Europe | Nov 22, 2021
The Agency in numbers 1st French group to become expert in pan-European communication years of independence and experience employees from 15 different nationalities million gross margins active clients in media relations, influencer relations and social media 3...
by Open2Europe | Nov 19, 2021
The rise of social networking on the web has led to an increase in competition between brands on several platforms: Facebook, Twitter, Instagram, LinkedIn. For companies and brands, the use of sponsored publications is now a complementary support to the work of the...
by Open2Europe | Nov 19, 2021
The acronym SEM (Search Engine Marketing) refers to all the techniques used to optimise the referencing of a brand or a company on search engines (Google, Bing, Yahoo…). The formula for a good SEM strategy is as follows SEM = SEA + SEO + SMO SEA Agency (Search...
by Open2Europe | Nov 19, 2021
Paid search remains an essential part of your web marketing strategy. Whether via Google AdWords, Bing Ads, Yahoo Ads or other search engine advertising networks, our digital team will guide and support you in the search for relevant keywords, and then in setting up...
by Open2Europe | Nov 19, 2021
The implementation of such a strategy involves: The definition of the main key expressions related to your sector or your needs (in the form of highly competitive keywords or long tail keywords). The “On page” optimisation of your website, which is...
